FrieslandCampina Ingredients, the global innovator in healthy and functional ingredients has announced the launch of Biotis™ – a new range of Health Benefit Solutions aimed at supporting health and wellness throughout all life stages. The Biotis™ portfolio has been developed to work with the body’s natural processes, supporting all the essential functions needed for a healthy, active life, from maternal health, through to sleep, immunity and gut health. Bringing together FrieslandCampina Ingredients’ world-leading scientific understanding of dairy’s nutritional capabilities, extensive application expertise, and global market insights, as well as partnerships with some of the industry’s leading academics and researchers, Biotis™ is designed to help brand owners develop attractive foods, drinks and supplements with compelling health benefits.
Biotis™ Gut Health is the first part of the range to be unveiled. With recent studies suggesting 37% of consumers want to improve their digestive health1, the need is growing for holistic healthy gut solutions. By encouraging a healthy microbiome, Biotis™ Gut Health focuses primarily on improving digestive health. Research by FrieslandCampina Ingredients suggests Biotis™ GOS provides a superior prebiotic effect and improves gastro-intestinal health in adults.
Further details of Biotis™ solutions for sleep, immune, and maternal health will be unveiled throughout 2020. Vicky Davies, Global Marketing Director, Performance and Active Nutrition, at FrieslandCampina Ingredients:
“Consumers are increasingly aware of their health as a joined-up proposition and are looking for solutions which will help them stay well, both mentally and physically, throughout life – from expectant parents right through to the senior years. At the same time, they’re aware of how what they eat and drink affects well-being, and so are demanding products which also taste great, deliver on texture, and fit into their busy lifestyles.
Leveraging our knowledge and expertise across infant, performance and medical nutrition, Biotis™ allows us to open up new opportunities for our customers to respond to these needs and provide a robust and comprehensive approach to wellness throughout every aspect of life, at all ages.”
For more information on Biotis™, visit www.biotis.com.
1. FMCG Gurus Report, ‘Insights and Opportunities: Global digestive health’, 2019